Pre production

Primary research-

To gather some thoughts about our groups music video we conducted a focus group of our target audience, and asked them what they thought about the genre


1. Car park location
2. Walking up the stairs of the school
3. Reception area
4. Back stage narrative shot
5. Music room performance shot

Location shot





Shot list

Here our group have conducted a planned shot list. The reason for us conducting such a list is so that when we go into filming there is no time wasted and we use the full length of time effectively.

These two images show the list of shots we are going to film in chronological for both the Narrative and Performance parts of our music video

Narrative

Performance



      Lyrics Analysis - SUM 41 In Too Deep
     
      'The faster we're falling,
      We're stopping and stalling.
      We're running in circles again
      Just as things we're looking up
      You said it wasn't good enough.
      But still we're trying one more time.'

      From this first verse an image comes to mind of a relationship coming to an end or not running as smoothly as it should be. It seems to becoming from the view point of a male talking about his girlfriend. This situation seems to keep on occurring hence 'running in circles again'
     
      'Cause I'm in too deep, and I'm trying to keep,
      All the thoughts in my head, instead of going under.
      Cause I'm in too deep, and I'm trying to keep,
      All the thoughts in my head, instead of going under.'
     
      The chorus makes me think he is slowly giving up and in a way is 'in too deep' and should get out of this relationship while he can before its to late hence the 'instead of going under' lyric. Also, instead on acting on his thoughts 'In his head' he is trying to keep them within because otherwise he may 'go under'
     
      'I can't sit back and wonder why.
      It took so long for this to die.
      And I hate it when you fake it.
      You can't hide it you might as well embrace it.
      So believe me it's not easy.
      It seems that something's telling me
      I'm in too deep'
     
This verse seems to me like he has finally realized that he is in a dead end and really isn't in a fun relationship, resulting in him taking action on his original thoughts he had at the beginning at the music video.

Roles and responsibilities
Before we start filming we had decided to split up roles and responsibilities within the group so we all know what we are doing and when. However, we felt that we all had a role and responsibility to play in each individual task which has been assigned to each other, meaning that we got involved in all aspects of production.